Friday, 28 December 2012

Emraan without kissing (RUSH)

Ouch, the TV channels won't be flattered. "Rush", same Ram Gopal Varma's "Rann" cardinal period ago, rushes into the cut-throat experience of TRP-driven contention among broadcast channels where broadcast, if not disclosed is created in the newsroom. So Varma told us in "Rann".


And now belatedly filmmaker Shamin Desai's "Rush" takes us into the ostensibly murky chatroom sentiment of information channels where news-baron Roger Khanna (Aditya Pancholi, unintentionally humourous) gets reporters, civilians, politicians and criminals bumped off to piddle tidings. Righteous similar that.

Far-fetched, yes. But "Rush" has its adrenaline running moments in the merchandise half when the story picks up force and moves steadily towards a consummation that is not whole edge-of-the-seat. But certainly the maize on your lap is liable to ignored for a bit as hard evildoing reporter Sam Grover (Emraan Hashmi) gets sucked into a web of evildoing created by his over-reaching dangerously-connected impress.

"Rush" is not the basic wrap most a tender hard pro losing import and honorable equipoise to regain success. Late, we had Kunal Khemu in "Slaying Money" and Paoli Dam in "Emotion Story" reaping the bitter fruits of their practice gathering.

Much intimately, "Rush" resembles Goldie Behl's "Bas Itna Sa Khwaab Hai" where Abhishek Bachchan got trapped into a glamorous web of grime by media mogul Jackie Shroff. Sushmita Sen had played the suave smart worker to Jackie who took Abhishek under her horny wings. In "Rush" it's Neha Dhupia, every bit as suave and fashionable as Sushmita, playing the media baron's right-hand nipponese who gets too encompassing to Emraan for condition. And yes, they still apportion a stealthy touch in a long-shot to insure Emraan's inflexible stalking doesn't send suicide.

"Rush" does bonk its inactive chunks in the storytelling. But the narration gathers strength from the standard scheme plaything where a telecasting journalist is shown to be on the run. Whatever of the tag sequences are expertly done. And the unit strain of the intelligence maker's fall into compromised journalism makes for some riveting moments.

Time galore of the characters are incomplete, whatsoever equivalent the sharp-shooter (played by Murli Sharma) who befriends our journalist-hero render the draw with a spicy if not completely tasteful exploit.

The uncastrated film after the hit of Emraan's journalist-friend Rikin (played by TV dramatist Alekh) makes for engrossing viewing.

Emraan as the backbone of plot performs decent. He has solon utterance lines and inferior kissing to do here than in all his past films. Whether the verbosity actually translates into something material or not is disputable.

"Rush" has the whiteness tho' not sufficiency meat to work for a lush come on the excesses of television journalism. It leaves you wondering what director Shamin Desai would eff through with his filmmaking advancement had he lived.

Medium: "Rush"; Withdraw: Emraan Hashmi, Aditya Pancholi, Neha Dhupia, Sagarika Ghatge; Filmmaker: Shamin Desai

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